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Puglia · Southern Italy

Puglia

The heel of Italy.
870 km of coastline. Thirty million olive trees.

Puglia — also known as Apulia — stretches over 400 kilometres from north to south along the Adriatic coast, forming the heel of Italy’s boot. It is one of Italy’s most diverse regions: a flat, fertile plain in the north (the Tavoliere, once called “the granary of Italy”), a dramatic limestone promontory in the Gargano, the iconic Valle d’Itria in the centre, and the long Salento peninsula tapering to the southernmost tip of the Italian mainland.

Puglia produces roughly 40% of Italy’s olive oil — from over 60 million olive trees, some of which are over 1,000 years old — and is Italy’s second largest wine-producing region, home to Primitivo, Negroamaro, Nero di Troia and a growing wave of natural wine producers in the Valle d’Itria.

It is also increasingly one of the most-visited regions of Italy, still able to somehow retain, in its smaller towns, its masserie and its coastal villages, an authenticity that more famous destinations lost some time ago.

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Puglia travel experiences

Explore the region

A region that changes every hundred kilometres

Puglia is a succession of landscapes, each with its own character, food, and architectural features. Here are the main areas our tours explore.

01

Valle d’Itria & the Trulli Country

The iconic central Puglia: limestone trulli dotting the landscape between Alberobello, Locorotondo and Martina Franca. Alberobello’s trulli district is a UNESCO World Heritage Site, but the valley itself, with its masserie, olive groves and emerging natural wine scene, is the real discovery.
02

Castel del Monte & the Murge Plateau

The geometric enigma built by Holy Roman Emperor Frederick II around 1240 is a UNESCO site with no moat, no stables and no clear reason for its existence. The surrounding Alta Murgia National Park is extraordinary for cycling and hiking.
03

Lecce & the Salento

Lecce’s beautiful Baroque buildings, carved from yellow limestone, have made the city famous as the “Florence of the South”. Beyond Lecce, the Salento peninsula offers some of the Mediterranean's most beautiful coastal landscapes, from Otranto to Gallipoli and Santa Maria di Leuca.
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04

Polignano a Mare & the Adriatic Coast

One of Italy’s most photographed towns, built above dramatic sea cliffs overlooking the Adriatic Sea. Nearby Monopoli has a medieval centre that looks untouched by time. Together, the two towns are a perfect half-day trip from Bari or the Valle d’Itria.
05

Gargano National Park

A limestone promontory rising dramatically from the Adriatic Sea: the ancient Foresta Umbra, pilgrimage villages, cliffside walking trails and the Tremiti Islands visible from the headland. Puglia’s great northern wild.
06

Olive oil country — Fasano & Ostuni

The heartland of Pugliese olive oil production, where millennia-old olive trees cover the landscape between whitewashed Ostuni and the masserie of Fasano—a landscape of extraordinary beauty and deep agricultural culture.

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Slow Italy Tours in Puglia

Our Puglia programmes combine cycling — the region is made for it, with flat to rolling terrain and quiet back roads — with cultural visits, food and wine experiences and coastal walking routes.

Check the experiences pages

  • Cycling Valle d'Itria & Trulli country
  • Puglia Coast to Coast
  • Coastal walking — Salento
  • Castel del Monte cultural tour
  • Hidden Lecce
  • Olive oil experiences — Murge
  • Gran Tour of Apulian wines
  • Polignano & Monopoli tour
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Your journey starts here

Experiences in Puglia

Discover cycling, walking, cultural and food experiences that take place in or pass through Puglia.

<br>Not sure where to start? Get in touch, and we’ll help you build the right Puglia itinerary for your pace, your group, and your time.

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Do you want to combine a trip across the Puglia and Basilicata regions? We’ve got you covered with a network of suppliers and local knowledge spanning the whole area.

Check out our Basilicata destination page for inspiration.